Privacy Policy

Effective Date: August 6, 2026
Last Updated: August 6, 2026

Parent Assist Senior Concierge is operated by PASC LLC, doing business as Parent Assist Senior Concierge. In this Privacy Policy, “Parent Assist,” “we,” “us,” and “our” refer to PASC LLC and Parent Assist Senior Concierge.

Parent Assist respects the privacy of the individuals and families we serve. This Privacy Policy explains how we collect, use, retain, disclose, and protect personal information obtained through:

  • Our website at parentassistseniorconcierge.com;

  • Consultation and contact forms;

  • Client intake and discovery forms;

  • Our client portal and service-request tools;

  • Telephone calls, text messages, emails, and other communications;

  • Client agreements and service records;

  • Referrals from rehabilitation facilities, service providers, professionals, family members, and other authorized sources; and

  • Our coordination and concierge services.

This Privacy Policy applies to website visitors, prospective clients, clients, older adults receiving support, family members, authorized contacts, referral sources, vendors, and others who communicate or work with Parent Assist.

1. Information We Collect

The information we collect depends on how you interact with us and the services you request.

A. Contact and Identification Information

We may collect:

  • Name;

  • Mailing or service address;

  • Email address;

  • Telephone number;

  • Date of birth or age range, when relevant;

  • Relationship to the person receiving support;

  • Preferred method of communication;

  • Emergency-contact information; and

  • Information needed to confirm identity or authority to make a request.

B. Information About the Person Receiving Support

Because our services are often arranged by an adult child, relative, representative, or other authorized person, we may receive information about an older adult or another person who is not the individual submitting the information.

This may include:

  • Name and contact information;

  • Residence and living arrangement;

  • Mobility, accessibility, or transportation needs;

  • Appointment information;

  • General health-related needs or limitations;

  • Allergies, medications, diagnoses, or treatment-related information voluntarily provided to us;

  • Dietary needs or preferences;

  • Household-support needs;

  • Home-maintenance concerns;

  • Safety concerns;

  • Social and lifestyle preferences;

  • Preferred vendors or service providers;

  • Family circumstances;

  • Information about existing caregivers or professionals;

  • Emergency instructions; and

  • Other information reasonably necessary to understand and coordinate requested services.

We ask that you provide only information that is reasonably necessary for us to assist you.

C. Intake, Consultation, and Service-Request Information

We may collect information submitted through consultations, intake forms, client portal requests, telephone conversations, emails, text messages, and other communications, including:

  • The circumstances that led you to contact us;

  • Services or concerns selected on an intake form;

  • Current priorities and requested outcomes;

  • Client preferences and instructions;

  • Service requests;

  • Task status and completion records;

  • Family updates;

  • Notes relating to coordination activities;

  • Appointment or vendor details;

  • Documents or photographs voluntarily provided to us; and

  • Communications between Parent Assist and authorized family members, providers, or vendors.

D. Account and Client Portal Information

When a client portal or online account is available, we may collect:

  • Username or account identifier;

  • Password-related credentials maintained through our technology provider;

  • Account preferences;

  • Login activity;

  • Requests submitted through the portal;

  • Documents or messages uploaded to the portal;

  • Records of completed or closed requests; and

  • Technical information used to secure and administer the account.

You are responsible for protecting your account credentials and for notifying us promptly if you believe your account has been accessed without authorization.

E. Payment and Transaction Information

We may collect information related to billing and payment, including:

  • Billing name and address;

  • Service plan;

  • Charges, invoices, payment status, and transaction history;

  • Limited payment confirmation information; and

  • Information needed to process refunds, disputes, or cancellations.

Payment-card information may be collected and processed directly by a third-party payment processor. Parent Assist does not intend to store complete payment-card numbers or card security codes in its ordinary business records.

Payment processors maintain their own privacy and security practices. Information submitted directly to a payment processor is governed by that provider’s terms and privacy policy.

F. Information Received From Other Sources

We may receive personal information from:

  • Adult children and other family members;

  • Authorized representatives;

  • Rehabilitation facilities;

  • Hospitals, healthcare offices, home-health providers, or similar organizations, when authorized;

  • Transportation providers;

  • Home-service vendors;

  • Professional advisors;

  • Referral partners;

  • Publicly available sources;

  • Technology and communication providers; and

  • Other individuals or organizations involved in a requested service.

Receiving a referral does not automatically create a client relationship. We may contact the referred individual or family to determine whether they are interested in our services.

G. Website and Device Information

When you use our website or online services, we or our technology providers may automatically collect:

  • Internet Protocol address;

  • Browser type;

  • Device type;

  • Operating system;

  • Approximate geographic location derived from an Internet Protocol address;

  • Referring website;

  • Pages viewed;

  • Links selected;

  • Date and time of access;

  • Website-session information;

  • Error and performance information; and

  • Cookie, analytics, or similar technology identifiers.

We may use this information to operate, secure, analyze, and improve our website and services.

H. Communications

When you communicate with us, we may retain the content of your communication, our response, the date and time, and related contact information.

Telephone calls are not recorded unless we provide notice or obtain consent when required. We may create written notes or summaries of telephone and consultation conversations for service and business-record purposes.

2. Information About Other People

You may provide information about a parent, relative, client, emergency contact, family member, service provider, or other person.

By providing another person’s information, you represent that:

  • You are authorized to provide the information;

  • The information is accurate to the best of your knowledge;

  • Providing the information is reasonably necessary for the requested services; and

  • You will inform the person about Parent Assist’s involvement when reasonably appropriate.

You should not provide highly sensitive information about another person unless it is reasonably necessary and you have appropriate permission or authority.

Parent Assist may request documentation or confirmation of authority before acting on certain instructions or releasing information.

3. How We Use Personal Information

We may use personal information to:

  • Respond to inquiries;

  • Schedule and conduct consultations;

  • Determine whether our services are appropriate;

  • Establish and administer client relationships;

  • Create personalized support or coordination plans;

  • Process service requests;

  • Coordinate appointments, transportation, home services, errands, and other requested support;

  • Communicate with clients and authorized family contacts;

  • Provide status updates and reports;

  • Identify and communicate with suitable vendors or service providers;

  • Verify instructions and authorizations;

  • Manage client portal accounts;

  • Process payments and maintain transaction records;

  • Provide customer service;

  • Maintain accurate client and business records;

  • Improve our services, forms, website, portal, and communications;

  • Analyze website performance and usage;

  • Protect clients, older adults, family members, employees, vendors, and the public;

  • Detect, investigate, and prevent fraud, misuse, security incidents, or unlawful activity;

  • Enforce our agreements, policies, and legal rights;

  • Respond to legal proceedings or government requests;

  • Comply with tax, accounting, insurance, regulatory, and legal obligations; and

  • Carry out other purposes disclosed when information is collected or authorized by the individual.

4. Sensitive and Health-Related Information

Parent Assist may receive health-related, mobility, medication, safety, household-access, financial, or other sensitive information when a client or authorized family member chooses to provide it.

We use sensitive information only when reasonably necessary to:

  • Understand the person’s needs;

  • Coordinate requested services;

  • Communicate relevant information to an authorized family member or service provider;

  • Respond to a safety concern;

  • Document instructions;

  • Comply with applicable law; or

  • Protect the individual or others.

We do not request Social Security numbers, online banking credentials, financial-account passwords, or similar information through ordinary website contact forms.

Please do not submit payment-card numbers, Social Security numbers, account passwords, or other highly sensitive credentials by ordinary email, text message, or an unsecured website form.

5. Parent Assist and HIPAA

Parent Assist is a concierge and coordination service. We are not a healthcare provider, health plan, pharmacy, or healthcare clearinghouse.

Parent Assist is not necessarily subject to the Health Insurance Portability and Accountability Act of 1996, commonly called HIPAA, merely because clients voluntarily provide health-related information.

In limited circumstances, Parent Assist could receive information from a healthcare organization under an authorization, service arrangement, or other permitted process. Any applicable contractual or legal obligations associated with that information will be handled separately.

This Privacy Policy should not be interpreted as a representation that all information held by Parent Assist is protected health information under HIPAA.

Regardless of whether HIPAA applies, we treat health-related and other sensitive information with care and limit its use and disclosure to legitimate business, service, safety, and legal purposes.

6. How We Disclose Information

Parent Assist does not sell personal information for money.

We may disclose information in the following circumstances.

A. At Your Direction or With Your Authorization

We may disclose information to individuals or organizations you identify or authorize, including:

  • Family members;

  • Emergency contacts;

  • Healthcare offices;

  • Rehabilitation facilities;

  • Transportation providers;

  • Home-service providers;

  • Professional advisors;

  • Care providers;

  • Community resources; and

  • Other designated contacts.

B. Service Coordination

When coordinating a requested service, we may share the minimum information we reasonably believe is necessary for the vendor or provider to:

  • Contact the client;

  • Understand the request;

  • Provide an estimate;

  • Schedule the service;

  • Enter the property when authorized;

  • Accommodate mobility or accessibility needs;

  • Complete the requested work; or

  • Address a relevant health or safety consideration.

For example, a transportation provider may need a pickup address, appointment time, telephone number, mobility information, and destination. A home-service provider may need the property address, requested work, scheduling instructions, and an authorized point of contact.

Third-party vendors are independent businesses unless expressly stated otherwise. Their collection and use of personal information may also be governed by their own privacy practices.

C. Operational Service Providers

We may share information with companies that help us operate our business, such as:

  • Website-hosting providers;

  • Client portal and software providers;

  • Cloud-storage providers;

  • Email and communication providers;

  • Online scheduling providers;

  • Payment processors;

  • Accounting and bookkeeping providers;

  • Information-technology and cybersecurity providers;

  • Marketing and website-analytics providers;

  • Professional consultants;

  • Insurance providers; and

  • Legal advisors.

These providers may access information only as reasonably necessary to perform services for Parent Assist, subject to applicable agreements and legal obligations.

D. Referral Sources

When a person is referred to us by a rehabilitation facility, provider, professional, or community organization, we may provide the referring party with limited confirmation regarding whether contact was attempted or whether the referral was accepted, when authorized or reasonably appropriate.

We will not ordinarily provide detailed client information to a referral source without authorization or another lawful basis.

E. Safety and Emergencies

We may disclose information when we reasonably believe disclosure is necessary to:

  • Respond to an emergency;

  • Protect the health or safety of the person receiving support;

  • Contact emergency services;

  • Notify an authorized family member or emergency contact;

  • Report suspected abuse, neglect, exploitation, or an immediate safety concern when permitted or required by law; or

  • Protect another person from serious harm.

Parent Assist is not an emergency-response service. For emergencies, call 911.

F. Legal and Compliance Purposes

We may disclose information when we reasonably believe it is necessary to:

  • Comply with applicable law;

  • Respond to a subpoena, court order, warrant, or other legal process;

  • Respond to a lawful governmental or regulatory request;

  • Investigate suspected fraud or unlawful conduct;

  • Establish, exercise, or defend legal claims;

  • Enforce our agreements or policies; or

  • Protect our rights, property, operations, clients, or others.

G. Business Transactions

If Parent Assist is involved in a merger, acquisition, financing, reorganization, sale of assets, transfer of ownership, or similar business transaction, information may be disclosed to advisors and potential transaction participants, subject to appropriate confidentiality protections.

A successor organization may receive and use information in accordance with this Privacy Policy unless otherwise disclosed.

H. Aggregated or Deidentified Information

We may use or disclose aggregated or deidentified information that does not reasonably identify a particular individual.

7. Family Contacts and Communication Preferences

A client or authorized representative may identify family members or other persons who are permitted to receive information.

We may maintain records of:

  • Authorized contacts;

  • Contact priority;

  • Communication preferences;

  • Information that may be shared;

  • Limitations placed on a contact’s authority; and

  • Changes to authorization.

We may require instructions in writing before adding or removing an authorized contact or releasing particularly sensitive information.

When family members disagree about instructions, authority, payment, or access to information, Parent Assist may pause the affected service until authority and instructions are reasonably clarified.

8. Email and Text Messaging

If you provide a telephone number or email address, we may use it for service-related communications, including:

  • Consultation scheduling;

  • Appointment reminders;

  • Client portal notifications;

  • Service-request updates;

  • Vendor coordination;

  • Family updates;

  • Billing and payment communications;

  • Account or security notices; and

  • Other communications related to your relationship with Parent Assist.

Standard message and data rates may apply to text messages.

Email and ordinary text messaging may not be completely secure. Avoid sending Social Security numbers, payment-card information, passwords, or other highly sensitive information through ordinary email or text.

You may ask us to change your communication preferences. Certain administrative, billing, safety, or account-security messages may still be necessary while you have an active relationship with us.

Consent to receive marketing text messages is not a condition of purchasing services. Where required, marketing communications will be sent only with appropriate consent.

9. Cookies and Similar Technologies

Our website and technology providers may use cookies, pixels, local storage, analytics tools, or similar technologies.

These technologies may be used to:

  • Keep the website functioning;

  • Remember preferences;

  • Understand website traffic;

  • Measure page performance;

  • Diagnose technical problems;

  • Prevent fraud or misuse;

  • Improve website content; and

  • Evaluate the effectiveness of outreach or marketing.

Some cookies are necessary for website operation. Other cookies may relate to analytics or optional features.

You may control certain cookies through your browser settings or through any cookie-management tool provided on our website. Blocking cookies may affect website functionality.

10. Analytics and Third-Party Technologies

Our website may be built, hosted, or supported through third-party technology platforms. These platforms may process device, cookie, analytics, and website-interaction information according to their own privacy policies and agreements with us.

We may use analytics information to understand general trends, such as which pages are visited and how visitors locate our website.

We do not use website analytics to make medical, insurance, employment, credit, housing, or other similarly consequential decisions about individuals.

11. Do Not Track and Global Privacy Control

Some browsers allow users to send “Do Not Track” or Global Privacy Control signals.

Because industry standards and legal requirements continue to evolve, our website may not respond uniformly to all browser signals.

Parent Assist does not sell personal information for money. To the extent applicable law requires us to recognize a legally valid universal opt-out signal relating to the sale, sharing, or use of personal information for targeted advertising, we will take reasonable steps to honor that signal.

12. Data Retention

We retain personal information only for as long as reasonably necessary for the purposes described in this Privacy Policy, including to:

  • Provide requested services;

  • Maintain client and service history;

  • Respond to questions or disputes;

  • Process payments;

  • Maintain accounting, tax, and insurance records;

  • Protect legal rights;

  • Meet contractual obligations;

  • Address safety or fraud concerns; and

  • Comply with applicable law.

Retention periods may vary depending on the type of information and the nature of the relationship.

When information is no longer reasonably needed, we may delete it, securely destroy it, anonymize it, or retain it in a form that no longer reasonably identifies an individual.

Backup copies may remain for a limited period as part of ordinary system backup and disaster-recovery processes.

13. Data Security

We use reasonable administrative, technical, and physical safeguards appropriate to the nature of the information we maintain.

These safeguards may include:

  • Limiting access to individuals with a legitimate business need;

  • Using password-protected systems;

  • Using available encryption and secure-transmission tools;

  • Maintaining account-access controls;

  • Using reputable technology and payment providers;

  • Maintaining backups where appropriate;

  • Training personnel regarding confidentiality and security;

  • Reviewing vendors that handle personal information;

  • Updating systems and software;

  • Monitoring for suspected unauthorized activity; and

  • Maintaining procedures for responding to security incidents.

No method of transmission, storage, or security is completely effective. We cannot guarantee that information will never be accessed, disclosed, altered, lost, or destroyed without authorization.

14. Security Incidents and South Carolina Residents

If Parent Assist discovers a security incident involving personal information, we may investigate the incident, take steps to contain it, restore system integrity, evaluate the information involved, and notify affected individuals or government authorities when required by applicable law.

For South Carolina residents, Parent Assist will provide legally required notification of a qualifying breach of personal identifying information in accordance with South Carolina law.

Notification may be delayed when permitted by law, including when necessary to determine the scope of an incident, restore the integrity of systems, or comply with a law-enforcement request.

15. Your Privacy Choices

Subject to legal, contractual, safety, and operational limitations, you may ask us to:

  • Confirm whether we maintain personal information about you;

  • Provide access to information you previously submitted;

  • Correct inaccurate or incomplete information;

  • Update contact or communication preferences;

  • Remove an authorized contact;

  • Stop nonessential marketing communications;

  • Close a client portal account;

  • Delete certain information; or

  • Explain how certain information has been used or disclosed.

We may need to verify your identity and authority before fulfilling a request.

We may deny or limit a request when reasonably necessary to:

  • Protect another person’s privacy;

  • Comply with law;

  • Maintain financial, tax, insurance, or transaction records;

  • Establish or defend legal claims;

  • Prevent fraud;

  • Preserve safety-related documentation;

  • Complete an existing contractual obligation; or

  • Maintain information that Parent Assist is otherwise permitted or required to retain.

To submit a privacy request, contact us using the information in the “Contact Us” section below.

16. Information Concerning an Older Adult

Privacy requests concerning an older adult may be submitted by:

  • The individual;

  • A person authorized by the individual;

  • A legal guardian;

  • An agent acting under a valid power of attorney; or

  • Another legally authorized representative.

Parent Assist may request reasonable documentation showing that the requester is authorized to act for the individual.

Providing services to a family member does not automatically give every relative access to the older adult’s information.

17. Children’s Privacy

Our website and services are intended for adults. We do not knowingly collect personal information directly from children under 13 through the website.

If you believe a child has submitted personal information to us without appropriate authorization, contact us so that we may review and, where appropriate, delete it.

Our services may occasionally involve information about a minor family member when provided by a parent, guardian, or authorized adult as part of broader family-service coordination. Such information should be limited to what is reasonably necessary.

18. Third-Party Websites and Independent Providers

Our website, portal, communications, or service recommendations may include links to independent websites, vendors, transportation providers, home-service businesses, healthcare offices, professional advisors, or other third parties.

Parent Assist does not control the privacy, security, accuracy, availability, or business practices of independent third parties.

A link, referral, or coordination request does not mean that Parent Assist owns, operates, or controls the third party.

Review the third party’s privacy policy and terms before submitting sensitive information directly to that organization.

19. Geographic Scope

Parent Assist primarily serves families in Horry County and the Grand Strand area of South Carolina. However, adult children, family contacts, website visitors, and prospective clients may reside in other states.

We will handle personal information in accordance with this Privacy Policy and applicable law. Residents of a state that provides additional privacy rights may contact us to submit a request.

20. No Sale of Personal Information

Parent Assist does not sell client, senior, family, referral, or service-request information for money.

We do not provide client lists to unrelated third parties for their independent marketing.

We may disclose information to operational service providers and requested vendors as described in this Privacy Policy. Such operational disclosures are not intended as sales of personal information.

21. Changes to This Privacy Policy

We may update this Privacy Policy to reflect changes in:

  • Our services;

  • Our technology;

  • Our client portal;

  • Our vendors;

  • Our information practices; or

  • Applicable law.

The updated policy will be posted on our website with a revised “Last Updated” date.

When changes are material, we may provide additional notice through the website, client portal, email, or another reasonable method.

Unless otherwise stated, an updated Privacy Policy applies from its stated effective date.

22. Contact Us

For questions, privacy requests, or concerns regarding this Privacy Policy, contact:

PASC LLC
Doing business as Parent Assist Senior Concierge

Phone: 843-829-0464
Email: info@parentassistseniorconcierge.com
Website: parentassistseniorconcierge.com

Please do not include Social Security numbers, payment-card numbers, passwords, or other highly sensitive credentials in an ordinary email.

23. South Carolina Consumer Resources

South Carolina residents may obtain general consumer information or submit an appropriate consumer complaint through the South Carolina Department of Consumer Affairs.

Contacting a government agency does not prevent you from contacting Parent Assist directly so that we may attempt to resolve your concern.